Posted on June 30th, 2009 by admin
Comparing Pool Builders’ Ads
Some real examples from the CT RSVP pack…
By Brett Lloyd Abbott, MYM Austin Inc.
Please forgive me if I bored you to tears last week with my theoretical explanations of how to create more powerful ads using IEEO (Interrupt, Engage, Educate, Offer). What say we cut through all this “theory” crap and show [...]
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Posted on June 30th, 2009 by admin
How To Make Ad $$ Go Further
Use this technique that almost all advertisers completely ignore…
By Brett Lloyd Abbott, MYM Austin Inc.
This is my 24th newsletter this year, written exclusively for pool builders. I’ve shared with you my advice about advertising, websites, referral programs, follow-up systems, and lots of other good marketing stuff. But I just [...]
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Filed under: Newsletters
Posted on June 16th, 2009 by admin
Shameless Self-Promotion
Why it’s somtimes good for everybody….
By Brett Lloyd Abbott, MYM Austin Inc.
I’m going to dance on the edge of a dime here, and get dangerously close to a shameless, self-promoting e-mail update. If I’m successful, I will help a few, entertain more, and alienate none. If I fail, I may alienate some people, and [...]
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Posted on June 16th, 2009 by admin
“USTREAM.TV”
Yet another way to drive FREE website traffic…
By Brett Lloyd Abbott, MYM Austin Inc.
My SEO specialist Sharron “texted” me last week with an excited message. (We seem to “text” a lot around here at MYM Austin, using “Skype.” We’re not 20-somethings or 30-somethings, but for some reason we text more than we pick up the [...]
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Posted on June 16th, 2009 by admin
USTREAM.TV – Part 2
Some big surprises, both good and bad…
By Brett Lloyd Abbott, MYM Austin Inc.
Well, it’s been one week since I first tested the new online video technology of USTREAM.TV. And I have some rather surprising information to share with you.
First, I was shocked at the power and impact of this technology on the [...]
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Filed under: Newsletters